About Us


The Joyful Elephant Co, came to fruition as Jeff and Diane Cannon discovered a fresh value on life through travel, new cultural experiences, developing their own creative outlets, and most of all- through the deep and meaningful connections they made with locals along their way.


Strolling through the narrow streets of Udaipur, India, the couple stumbled upon some of the most gorgeous handmade journals they’d ever seen. There was a magnetic draw to the quality of work that went into the hand-sewn binding, delicately embossed leather covers and the lovely hand-crafted paper inside. There was truly a journal for every individual at this source, and they called to be written in. Jeff and Diane thought “I’ve never seen anything like this back home... We’ve got to share these with everyone that we know; they’ll appreciate the craftsmanship and maybe they’ll find the same motivating inspiration here, that we do...”

The dynamic duo got to talking with the crafters and learned much more about the people behind the product. That, in a nutshell is what the Joyful Elephant Co is about. Making connections, regardless of borders and sharing the moving stories behind each product and piece of art shared in this space.

 Why Choose Joyful Elephant Co?

Before, during and after every sale, our Joyful Elephant Co team will be there to serve you and to help you choose the products and accessories that meet your specific tastes. Our growing list of satisfied customers can’t be wrong; Joyful Elephant Co is a number one source for quality products from around the world at affordable prices. Shop with us today and let our team make you a customer for life.